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Zubin Sanyal

Zubin Sanyal

Principal, Digital Strategy

Earnscliffe Strategies

About Zubin Sanyal

Zubin has worked at the intersection of advertising, politics, and public affairs for close to a decade. His unique background, combined with a deep understanding of Canada’s digital ecosystem, has enabled him to successfully strategize, plan, and lead dozens of successful advocacy campaigns for clients across the healthcare, government, and not-for-profit sectors. 

His passion is rooted in a desire to sell ideas to Canadians and connect their values to a client’s mission. And the right idea combined with a deep understanding of how paid media, creative, and market research work together is how he moves target audiences to action and helps them arrive at the AHA! moment when the pressure’s on and the stakes are real.

Zubin’s expertise is regularly sought after by progressive causes across the country and around the world. He’s worked inside campaign war rooms at every level of government – including internationally. He co-founded and managed the small dollar donor program for the Ontario Liberals and transformed Prime Minister Trudeau’s digital strategy in 2021 to earn him a third mandate with Canadians. 

Zubin’s dedication to his craft was recently recognized by The Peak – Canada’s fastest growing business media company. He was named a Peak Emerging Leader as part of their 2023 cohort.

Zubin holds a joint honours degree in Political Science and Public Administration from the University of Ottawa. He is also a Youth Mentor with Youth Assisting Youth and regularly supports local businesses with pro-bono advertising and marketing support to get their message out to the public.

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